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1. #JOHN BERGER WAYS OF SEEING PLANNED OBSOLESCENCE CRACKED#
2. #JOHN BERGER WAYS OF SEEING PLANNED OBSOLESCENCE PROFESSIONAL#

Today’s announcement, to my eyes, is about nothing more than reducing regulatory pressure from legislators who’ve fallen for the false notion that Apple’s repair policies, to date, have been driven by profit motive - that Apple profits greatly from authorized repairs, and/or that their policies are driven by a strategy of planned obsolescence, to get people to buy new products rather than repair broken old ones. There’s good reason for that, and it’s not a money grab.

#JOHN BERGER WAYS OF SEEING PLANNED OBSOLESCENCE PROFESSIONAL#

I just don’t see how more than a sliver of people would even want to do this rather than go to a professional shop.Īlso, nothing announced today changes the fact that Apple still requires Apple genuine parts for all authorized repairs, no matter who does the repairing. iFixit, in a celebratory post, claims:īut we’re thrilled to see Apple admit what we’ve always known:Įveryone’s enough of a genius to fix an iPhone.

#JOHN BERGER WAYS OF SEEING PLANNED OBSOLESCENCE CRACKED#

Almost no one wants to repair their own cracked iPhone display or broken MacBook keyboard even fewer people are actually competent enough to do so. This appears to be a cause for celebration in right-to-repair circles, but I don’t see it as a big deal at all. We’re providing an option for those who wish to complete their own With access to Apple genuine parts, tools, and training, and now Years, Apple has nearly doubled the number of service locations Williams, Apple’s chief operating officer. “Creating greater access to Apple genuine parts gives ourĬustomers even more choice if a repair is needed,” said Jeff The ability for additional repairs will be available Serviced modules, such as the iPhone display, battery, andĬamera. The initial phase of the program will focus on the most commonly Providers who have access to these parts, tools, and manuals. Customers join more than 5,000 AppleĪuthorized Service Providers (AASPs) and 2,800 Independent Repair IPhone 12 and iPhone 13 lineups, and soon to be followed by MacĬomputers featuring M1 chips, Self Service Repair will beĪvailable early next year in the US and expand to additionalĬountries throughout 2022. Apple’s New Self Service Repair Program Wednesday, 17 November 2021Īpple today announced Self Service Repair, which will allowĬustomers who are comfortable with completing their own repairsĪccess to Apple genuine parts and tools.